We are thrilled to announce a new addition to our network of partnerships for Brussels-based cycling enthusiasts who join our weekly group rides. Brussels Unchained proudly welcomes back C-BEAR, a Belgian cycling brand based in Limburg, as one of our valued sponsors and partners. C-BEAR previously supported our racing team during its inaugural year in the Bonneville Cycling Federation.
C-BEAR, founded by Bart SCHOUTEN, is a renowned ceramic bike components brand that has been a material sponsor of Lotto-Soudal beginning 2008, just a few months after its inception. Specializing in high-quality technical components for bikes, C-BEAR is particularly known for its no-creak bottom brackets, smooth spinning ceramic pulley wheels, and ceramic wheel bearings, which provide an extra boost to enhance bike performance.
As part of this partnership, Brussels Unchained members will enjoy exclusive discounts on all products purchased using the Brussels Unchained discount code (CBearUnchained). Additionally, a portion of the proceeds from these purchases will be reinvested back into the Brussels Unchained community.
"We're delighted to welcome C-BEAR back into the family and look forward to resuming our close relationship," commented Kim Smouter, Co-Coordinator of Brussels Unchained.